Ordinarily, we need to satisfy certain conditions to take an interest in deals like ICO, IEO, for instance, to partake in IEOs made on the Binance trade, you need to hold BNB tokens inside a specific period and after this period, you are given tickets concerning the BNB you hang on a foreordained date. With these tickets, you participate in the lottery, if you are lucky, the lottery hits you and you get your tokens.